Course Outline

1. Cut30 Overview

   6 lessons

   1. Welcome Letter
   2. Course Tour
   3. Syllabus
   4. Guide to Slack
   5. FAQ
   6. Live session

2. Basics

   7 lessons

   1. Getting Started + Platforms
   2. Hooks
   3. Video Ideas
   4. Equipment
   5. Profile Setup
   6. Post Vitals
   7. Live session

3. Recording & Editing

   6 lessons

   1. Recording
   2. Editing
   3. Posting Checklist
   4. Editing with Descript
   5. Capcut Alternative: The Edits App
   6. Live session

4. Content Types

   8 lessons

   1. Greenscreen
   2. Vlogging
   3. Talking Head
   4. Carousels
   5. One Shot
   6. Yapping
   7. 10 Shots
   8. Live session

5. Strategy

   6 lessons

   1. Advanced - Content Funnels
   2. Strategy
   3. Signature Series
   4. Content Calendar Template
   5. After The View (CTAs, Email, Many Chat)
   6. Live session

6. Tracks

   4 lessons

   1. Intro to Tracks
   2. Personal Brand
   3. Brand / Business
   4. Live session

7. Playbooks

   19 lessons

   1. Storytelling Frameworks
   2. Brand Deals
   3. Hook List Swipe File
   4. Idea Sourcing
   5. What's Trending - Networks Deep Dive
   6. Instagram Stories
   7. More Brand Content Ideas
   8. Reverse Engineering an Account
   9. Story Content
   10. Musician Playbook
   11. Software & Apps
   12. Reaching a US Audience Overseas
   13. Snapchat Basics
   14. B Roll Shotlist Swipe File
   15. Advanced One Shots
   16. Expert, Builder Focus (Legacy)
   17. How I Plan a Video
   18. Content GPTs
   19. Live session

8. Exercises

   6 lessons

   1. Exercise: 15s TikToks
   2. Exercise: Product Video Matrix
   3. Exercise: Copy a style
   4. Find Your Format
   5. Exercise: 10 Shot
   6. Live session

9. Homework

   5 lessons

   1. Week 1 Homework
   2. Week 2 Homework
   3. Week 3 Homework
   4. Week 4 Homework
   5. Live session