Spring has sprung, the algos are ripping, and another session of Cut30 starts next Tuesday. Yesterday we officially opened up registration for Session 21 - are you joining us?
Let's get into some bangers.
A realtor hit 6M views wrapping his niche in a stereotype with a dead simple vide...
We just wrapped the latest session of Cut30 to be honest - the group was on fire. Before we get into this week in review, here are a few wins from our latest Cut30 alums:
A teacher pulled down her first 10k video
Ali the masked Shaman's Expert Rate brought him 1k followers on only 22k views
A...
This week's Review is loaded with proof that the fastest content wins are hiding in plain sight — you just have to know which levers to pull. Two videos that stood out immediately: @skyfisherforsky opened with legendary "a dominatrix taught me this" and let the Taboo Paradigm Shift do all the ...
Happy Saturday y'all, here are some highlights, templates, and frameworks that ripped over the last week.
Hope you enjoy.
>> The next session of Cut30 starts 3/31 <<
A couple of our favorites this week: @juliabouvierr's 2.8M-view crunchy girlfriend hook absolutely ripped, while @barrettplastics...
Hey -
Welcome to the first issue of Cut30's new weekly digest - the Content Review. Each week we'll be dropping off some of the best content we've seen on Instagram and Tiktok from the prior - and it's not just links. We're breaking out the hooks and formulas they use - so you can run with em t...
Last Tuesday we kicked off session 20 of the greatest content bootcamp on earth and let me tell you - students are off to the races.
Especially JY, whose a software designer working on slightly whymsical little consumer apps.
Without big camera, expensive editors, or god's very own content strate...
Today we've got a simple video concept that every expert/personal brand account needs to be trying right now. This could easily be adapted to a brand account, and we've seen similar concepts perform well with ads.
Note: Tomorrow we kick off our next free 3-day content challenge.
Anyway, here's ...
If you've been on the internet in the last two weeks you've probably seen the surge of Sora and/or funny-but-probably-AI-videos hitting platforms like Instagram and TikTok. They've been promptly followed by plenty of fear-mongering and doomer takes around what this means for creatives, creators, ...
The Old Way vs. The New Way
Most brands still follow the traditional model: Build → Launch → Market → Hope for sales
But the smartest creators are doing something different: Create content → Build audience → Validate demand → Launch
Let look at exactly how this works with a real example.
The Ivor...
Lol, this newsletter is new! The links didn't apply in the 4 reference videos in our send just now - so here they are :)
ikea alternative
https://www.instagram.com/reel/DKxutBjya0p/
stop buying white plates
https://www.instagram.com/reel/DKnjbODMK6k/
why just order pizza
https://www.instagram.com...
_*]:min-w-0 !gap-3.5">
We were just checking in on former student Jazmin's profile and couldn't help but notice the banger she posted right at the end of last session is up over 1M views. Add to that, she's followed up with another 700k views since.
She's using her moody Wabi-Sabi inspired home ...
Jul 14, 2025
Content Review Newsletter
Short-form video content strategies, frameworks, and tactics, every week.
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Content Review Newsletter
